PROJECT

Samsung Olympics

CLIENT

The Lift

PRODUCTION COMPANY

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PRODUCTION SERVICES

Kanan Films / The Lift

CREATIVE AGENCY

The Community

DIRECTOR

US

DESCRIPTION

Filmed in the stunning Puerto Aventuras, our campaign faced unique challenges, including building a custom platform to seamlessly transition from a school setting in Mexico City to the serene ocean environment. This platform, carefully positioned by three boats, ensured a safe and stable location for both the children and our camera crew.Additionally, transporting Olympic sailboats from Valle de Bravo, the exclusive location for these specialized boats, was a major logistical feat.Don’t miss a moment of the action—experience the Tokyo 2020 Olympics like never before with Samsung!

PROJECT LOCATIONS

Puerto Aventuras (Q. Roo) & Mexico City